When you think of postcards, you may automatically think of holiday greetings. Sending postcards home to loved ones is a vacation tradition! In recent years, using postcards for marketing has become increasingly popular. As a simple, affordable and effective marketing tool, here are five more reasons to use postcards for your business.

1. Postcards land straight in their hands

Despite the digital age, direct mail continues to be effective. Where emails or online ads can get lost amongst a sea of competition, postcards stand out from the crowd. They’ll land straight into your customer’s home and therefore will be noticed and picked up quicker than many online methods.

2. Space for an eye-catching design

The front of the postcard is specifically for your graphic design. You can include an image, words or both. Whatever you choose, make sure the postcard design uses your company colours and logos. Many people will take great interest in receiving a postcard, so make sure your design catches their attention.

3. Clear and concise message delivery

Postcards aren’t very big, meaning you must get your message across clearly and quickly. The benefit of a short, sharp message is that it doesn’t take long to read or understand, meaning people are more likely to see what you’ve got to say. Too much writing can put people off.

4. Drives business your way

Whatever the message, ensure that your postcard includes a strong call to action. You must give your customers a reason to get in touch. Include your contact details and web address on the postcard so that you can drive customers your way through a variety of means.

5. Produces results

If you get it right, your professionally printed postcard could produce fast, efficient results for your business. The low cost of postcard printing means that you have the opportunity to make a large return on investment.

Interested in more marketing and printing ways to boost and grow your business? Check out one of our previous articles: Cards: Not Just For Christmas

Ensure that your postcard printing is of a high standard, as they will represent levels of professionalism for your business. If you’re looking for high-quality printing and the ability to design online for ease and efficiency, then contact PrintUK.com today. As a leading online print company, we aim to provide a quality service for your business needs. For more information, contact us at PrintUK.com.

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About PrintUK.com

PrintUK.com is a long established family-run print company based in the Tees Valley. Specializing in high quality lithographic and digital print. Our machinery is state of the art and is continuously updated to offer the best in print quality. We pride ourselves on customer service and relations in terms of responsiveness, dependability and competitive prices. Our friendly team of experienced and specialised staff are flexible to the needs and requirements of the customer. We continually asses all company activities in order to lessen our carbon footprint, and in recent years we have reduced our non-recyclable waste by 66%. By advising clients on stock, size, pagination and finish, we aim to minimize inefficiencies and wastage on their jobs, also providing them with direct financial savings. We are certified with the FSC (Forest Stewardship Council) and World Land Trust, which ensures that our specified papers are from sustainable, legal and well-managed forest sources, and therefore we are able to bear the FSC logo on your printed products. Continuous innovation and progression in raising our industry standards has helped provide better print and minimize our environmental impacts. For more details and insight into our business you can visit our website at: www.PrintUK.com If you would like to get in contact you can email us at : Hello@PrintUK.com or call on 0845 2993 923

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Advertising, Branding, Business, Business Stationery, Direct Mail, Graphic Design, London, Marketing, Networking, Online Design, Print Design, Printing, PrintUK.com, Sales, Small Business Marketing, Uncategorized, United Kingdom, Upload Your File, World

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