letterhead printing

The most successful companies are those that pay attention to the smallest detail – including what they write on. Well-designed stationery, from letterheaded paper to envelopes and compliment slips, says a lot about a firm, projecting its image in a professional and dynamic way.

You may think business stationery is not worth bothering with, that it’s just paper with a company name and address on it – and in the internet era, who uses the post anymore when email is instant and free? Wrong, on both points. There will always be a need to have printed stationery, and always a need to use mail. So whether you’re thinking about having stationery printing done for the first time, or are about to re-order (in which case you might do a revamp), consider these important points.

Not so plain on paper

Think about what kind of paper you want to use for your letterheads, envelopes and compliment slips. If your firm is determined to prove its eco-friendliness, for example, you might want to choose recycled paper, with minor text indicating that it is. For firms that want their clients and suppliers to know they’re a top-quality operation, a heavier paper will convey style and sophistication.

Also, consider the colour of the paper – white, off-white, cream? You decide. Companies wanting to display a dynamic edge may want to opt for something bright and bold, perhaps a crimson or blue. Don’t be constrained by convention, including what goes on the paper. Bright inks will project a warmer image of your company than cool ones, such as blacks and blues, which are more staid and traditional.

Stand-out success

You may already have the layout for your business stationery in mind, or you may not have a clue. Either way, a good design agency coupled with a quality printing company can use their graphic design and print expertise to advise what’s best, including typeface, logo, paper type and other elements that will really make your firm stand out. These days, cheap printing but with high quality results means you don’t have to spend a fortune on letterhead printing.

Brand recognition starts with the paper it’s printed on. Make sure you get yours right, and communicate a strong message. Let PrintUK.com help you with your business stationery today.

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Join the conversation! 1 Comment

  1. […] Choosing the correct paper for your letterhead is also important, and can convey a powerful message to your customers. The appropriate weight, colour and texture of the paper will contribute to the individuality of your brand, so it is worth having in mind how your clients will perceive your company when they receive mail from you. It may be appropriate to have a different type of paper for different letters: a white, lightweight paper may be suitable for regular mailings, used for advertising, which will lessen your costs; but quotations, which are essential to generate more business, might stand out if printed on a heavier cream or ivory paper – which will also set your business aside from your competitors. Checkout one of our previous blog pieces for more helpful tips: How to make your business stationery stand out. […]

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About PrintUK.com

PrintUK.com is a long established family-run print company based in the Tees Valley. Specializing in high quality lithographic and digital print. Our machinery is state of the art and is continuously updated to offer the best in print quality. We pride ourselves on customer service and relations in terms of responsiveness, dependability and competitive prices. Our friendly team of experienced and specialised staff are flexible to the needs and requirements of the customer. We continually asses all company activities in order to lessen our carbon footprint, and in recent years we have reduced our non-recyclable waste by 66%. By advising clients on stock, size, pagination and finish, we aim to minimize inefficiencies and wastage on their jobs, also providing them with direct financial savings. We are certified with the FSC (Forest Stewardship Council) and World Land Trust, which ensures that our specified papers are from sustainable, legal and well-managed forest sources, and therefore we are able to bear the FSC logo on your printed products. Continuous innovation and progression in raising our industry standards has helped provide better print and minimize our environmental impacts. For more details and insight into our business you can visit our website at: www.PrintUK.com If you would like to get in contact you can email us at : Hello@PrintUK.com or call on 0845 2993 923

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