flyer printing

Contrary to the popular image of flyer printing being a poor quality alternative to a ‘proper marketing campaign’, it can actually bring you hugely positive results.

Think about it: everyone’s talking about how digital marketing is the way to go these days, but how many social media posts or emails from random companies do you even take the time to read? But if a flyer drops through your door, you’ll need to at least pick it up, and you’ll almost certainly read it.

You can imagine, then, just what a massive impact high quality flyers can have on your business’s prospects. However, all too many firms are left with the false impression that flyer marketing doesn’t work, after they make any of the following mistakes…

Typos

If you pick up a flyer with a glaringly obvious misspelling, how likely are you to even take seriously what the rest of the flyer says? Chances are that your trust in the company as a professional operation will be damaged.

Just one sloppy spelling or grammatical mistake gives your target customer an easy reason to bin the flyer… so, don’t skimp on the proofreading.

Poor quality images

It’s the classic error… you’ve found the perfect picture for your flyer, only to blow it up to fit the flyer and be confronted with a disappointingly grainy image.

Again, this type of mistake doesn’t reflect well on your company, giving the impression that yours is an unprofessional bedroom-based operation rather than the major industry force that you aspire to be.

Difficult to read text

You might have a lot to say on your flyer, but being informative matters little if the text size is too small, or if the font and background colours don’t complement each other well. Readability simply must be the biggest priority as far as the text on your flyer is concerned.

Shoddy quality

All aspects of a flyer make a big difference to how it – and, by extension, your company – are perceived. An amateur-looking design or roughly-cut flyer suggest a rush-job, something that a truly leading company would simply never be guilty of.

This only gives you all the more reason to use the printing services of a professional company specialising in high quality flyers, like PrintUK.com. Indeed, we give you thousands of editable flyer designs to choose from, and our services are affordable – not just high in quality.

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About PrintUK.com

PrintUK.com is a long established family-run print company based in the Tees Valley. Specializing in high quality lithographic and digital print. Our machinery is state of the art and is continuously updated to offer the best in print quality. We pride ourselves on customer service and relations in terms of responsiveness, dependability and competitive prices. Our friendly team of experienced and specialised staff are flexible to the needs and requirements of the customer. We continually asses all company activities in order to lessen our carbon footprint, and in recent years we have reduced our non-recyclable waste by 66%. By advising clients on stock, size, pagination and finish, we aim to minimize inefficiencies and wastage on their jobs, also providing them with direct financial savings. We are certified with the FSC (Forest Stewardship Council) and World Land Trust, which ensures that our specified papers are from sustainable, legal and well-managed forest sources, and therefore we are able to bear the FSC logo on your printed products. Continuous innovation and progression in raising our industry standards has helped provide better print and minimize our environmental impacts. For more details and insight into our business you can visit our website at: www.PrintUK.com If you would like to get in contact you can email us at : Hello@PrintUK.com or call on 0845 2993 923

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