Marketing is important for any business, big or small, serious or fun. Often, the prospect of having to market can be quite daunting. There are so many new, modern ways to advertise, including Google ads, social media, email marketing… not to mention the jargon that comes with it (PPC, SEO etc.). The great news is, […]

Print marketing is still one of the most effective marketing methods you can use to reach out to customers, highlighting the products and services your business offers, helping to increase awareness and ultimately boost sales. It’s crucial that on top of all your offline, print, PR and event marketing, you combine your activity with online […]

Marketing a business is crucial to increase awareness of the product or service you offer, to attract new customers and establish yourself in your market, to beat your competition. For SME’s, it can feel overwhelming when you’re trying to promote your company against all the other businesses out there, often on a much smaller budget. […]

One important element in the graphic design of your company marketing literature and website is the font that you choose. Here are some tips on how to select the right font for your business. Why font matters The style of font that you choose should reflect the image of your business that you want to […]

We live in a world of technology and whoever or wherever you are, you can guarantee that marketing is flying at you from all angles; be it filling your email inbox or popping up on websites. So, with the internet full of competitors, how can you be sure that your marketing is not only reaching […]

No matter what industry you work in, standing out in the right way is always a good thing. It’s a fantastic feeling to be found because of recommendation or word-of-mouth, but graphic design can also play a massive part in what turns potential customers’ heads, whether you’re handing them one of your business cards, leaflets […]

Printed leaflets and flyers have always been a popular way to market a business, event or product. Even with the increase in success in online marketing, it seems physical printed information is still favourable amongst many businesses as it typically shows a cheaper customer conversion in comparison to digital marketing. We’d like to focus on […]